Mission: To strengthen WMMA® membership participation, retention and recruitment by developing, implementing and supporting new and existing membership benefits. The Committee makes suggestions, observations, and recommendations about membership benefits and activities to the Board of Directors. It promotes existing membership benefits directly to the membership, and promotes our members products to the woodworking marketplace through advertising. To provide identified management tools and information to member companies, which allow them to better develop their businesses. The Committee looks at the profit and cost sides of business; provides guidance to members in finding new sources of revenue; and supplies members with programs enabling increased efficiency and profitability.