5 Questions for for Jordi Guimet | PLASTICBAND
For nearly three decades, PLASTICBAND has been a constant presence at LIGNA – yet the trade fair continues to surprise CEO Jordi Guimet time and again. In this interview, he shares his insights on sustainable packaging solutions, the importance of innovation, and why LIGNA, for him, is much more than just a platform for product exchange.
27 May 2025Share
1. What makes LIGNA so special for you?
LIGNA is a unique meeting point for innovation, sustainability, and industry leaders in the woodworking sector. For us, it’s the perfect platform to showcase how sustainable packaging can support and elevate the value of wood as a material. It's not just about products — it's about being part of a forward-thinking community that shares our commitment to responsible industry practices.
2. What have you been most pleased about at a LIGNA?
What we love most about LIGNA is that even after 28 years of attending, it still manages to surprise us. It’s a space where tradition meets innovation, where we strengthen relationships and discover new opportunities. For Plasticband, LIGNA is more than just a trade fair — it’s part of our history and our future.
3. What is the funniest/best/surprising thing you have experienced at LIGNA?
The most surprising thing about LIGNA is the energy you feel from day one: people from all over the world, innovation around every corner, and a shared passion for the woodworking industry. The most fun part? Reconnecting with clients and friends, and seeing how technology and creativity continue to shape our sector. There’s always something new to learn — and someone special to meet again!
4. What was the biggest challenge you had to overcome at LIGNA?
One of the biggest challenges has always been staying innovative year after year. After 28 years at LIGNA, our goal is not just to show up — it’s to deliver real value through sustainable, cutting-edge, and market-relevant solutions. Overcoming that challenge each time, and seeing our clients respond positively, is what drives us to keep growing.
5. When is a LIGNA a successful LIGNA for you?
LIGNA is successful when we truly connect — with our clients, with new contacts, with market trends, and with our own evolution as a company. It’s a success when we leave inspired, with new projects ahead and the satisfaction of having proudly represented our values and innovation.
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