LIGNA marks clear upward trend
LIGNA 2017 exceeded all of Alberto Maestri's expectations: "There's a clear upward trend," says the managing director of Cefla Finishing. He singles out the contacts from Asia, who were in Hannover looking to improve their production processes with investments, as a key factor.6 Sep 2017
LIGNA 2017 was a resounding success for Italian company Cefla Finishing, which develops and produces customized and turnkey production lines for the timber market. "This year's LIGNA," says Managing Director Alberto Maestri, "exceeded all our expectations and even topped the previous event, which was itself extremely successful in terms of both quantity and quality." Maestri says his company's success in Hannover was due in no small part to the comprehensive offering with numerous innovative elements in all the technological sectors where Cefla Finishing is active. "We showcased our innovations, pursuing a highly effective communications strategy and raising the right expectations, which we then met in very tangible ways during the trade fair."
Cefla Finishing, a world leader in coating, decoration and digital printing on wood and its derivatives, generated a high level of interest among international visitors at its 1,400 m2 stand, particularly thanks to J-Print 3D, the innovative system for producing synchronized 3D effects using digital printing. The new Omnidry dryer series was also a real crowd puller, as was the iGiottoApp X2, an anthropomorphic robot with two arms that can operate synchronously and asynchronously thanks to anti-collision software and that optimize spray paths.
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